Daily 491 - Saved by..... Socks

Farm Tender Daily - All the news for Thursday, the 10th of October, 2024.

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By Dwain Duxson - An Ag Enthusiast

Saved by..... Socks - Sometimes I got off on tangents, and this is one. They have been saying for decades now, get everyone to buy two pairs of socks and you have Wool demand sorted. I am not sure how many is "everyone", but it would be a lot of Wool.

This saying could have been around since we had a stockpile issue back in the late 80's. So this thing has been staring us in the face for over 30 years and it could be the answer to Wools woes.

Here's the scenario. What if we only ever marketed our Wool as socks and socks only? We could talk about real things like smelly feet instead of pretend things like sustainability. We could differentiate our micron values with the class of sock, e.g., finer microns for more of your finer go-out type sock, and the 20-odd microns could be used for your explorers-type workwear socks.

It's clear that Woollen socks are superior to any other sock in most ways: smell, durability, comfort, the list goes. We could win the sock space, the whole category, all over the world. It could be niche blanket marketing for only one thing: socks. Wool and socks….. Don't worry about suits and sportswear; niche down and go hard on a narrow segment of the market. Remember, a car doesn't run without tyres. Wool could be the tyres for humans. It's been staring us in the face for 30-odd years…. Could this save the industry? If you have a connection with someone from AWI, please forward it on. Thoughts?? Reply to [email protected]

FARM INPUTS REPORT - By Ellen Garland 0418 137 224

Listings of the Week - MOP

Fertiliser Update - Urea price has stayed at $690.00 per tonne this week.  With the potential for the price and availability to become volatile due to the middle east conflict. Supply is good for the remainder of the year, with several potential factors that may limit exports, Urea is the one to watched. MAP remains at $1,060.00 and DAP at $1,075.00 per tonne, with demand continuing to lift overseas it is expected that the price will firm. Single Super stays steady at $430.00 per tonne ex Newcastle, Geelong and Portland and $450.00 per tonne ex Adelaide. We have access to prompt stock at $425.00 per tonne ex Newcastle and Geelong. MoP and SoP price has been steady for the last few months, MoP is priced at $690.00 ex all ports and SoP ranging from $1,230.00-$1,270.00 per tonne depending on port. It is recommended that farmers are organised and lock in required fertiliser to avoid Supply Chain issues in the even that Global issues escalate.

Chemical Update - No change in the price of Glyphosate from last week, Glyphosate 450 remains at $4.30 per litre and Glyph 540 $5.40 per litre. We have access to cheaper stock out of all states.

The Farmers Club headlines - Our 3 topics tomorrow are:
1) In dry and frosted times you need your community. We have a suggestion….
2) “We could be the richest country in the work”. This podcast featuring Matt Barry is compelling….
3) We have a reply in from Padman Stops. It’s a confusing situation…..
The Farmers Club - For Ag Enthusiasts Sign up here for free.

Today's Trends - Sales trends included Oaten Hay, Rye Grass Hay. GPS Equipment, Silos, Lupins, Super Conditioners, Working Dogs, and Vetch Hay.

End of message

Dwain Duxson
P - 0427 011 900
E - [email protected] 

What was listed today.

What was sold today.

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