Farm Tender Daily

Daily 508 - It's the Green Paint

Farm Tender Daily - All the news from Friday, the 14th of June, 2024.

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By Dwain Duxson

It’s the Green Paint.... - We spoke in one of our Farmers Club stories yesterday about how a relative newcomer American Service Station company is expanding like no tomorrow on a simple promise that is resonating with the general public. Super clean toilets, yes, you heard me right, super clean toilets.

See the article at the bottom of this page. It's an interesting marketing ploy, ingenious. I asked my wife Paula, and she said she would pay an extra 10 cents for fuel or go out of her way if there was something like that here.

I just got off the phone with a Farming mate, and we were talking about Machinery and how John Deere is showing the others a clean pair of heels right at this moment. This guy dabbles in a bit of Machinery trading, and he said that the John Deere stuff has superior paint to its rivals. Yep, the green stuff. He said whatever they do to the paint, it’s just so superior to the others. He said he had a Header come across his books with 3000 hours on the clock, and with a spruce up, it looked like a Header that had done 1500 hours. It’s the paint, he said.

So, like our new favourite servos in the US, whose point of difference is clean toilets, John Deere's point of difference might be the paint…. I think they would be pretty offended by that, and they would say it is a multitude of things that sets them apart, but when I think about the last time I saw a brand new bit of John Deere kit, it shined like nothing else. They might not have ever thought about it, but it might be the aesthetics of it all that gets people across the line. Don't underestimate the paint. What do you like about your Machinery brand of choice? Have a great weekend. Reply to [email protected]

The Farmers Club headlines - Our 3 topics tomorrow are:
1) Roads. It’s a big topic. What’s the answer? We have an idea. (Free).
2) Doing the same thing the same way each year might lead to 2 different results. We explore. (Paid).
3) We look at Rural Property Agents being on both sides of the transaction. (Paid).
The Farmers Club - For the curious ones Sign up here for free.

2 x Auctions next week - See here the Multi-Vendor Auction, which is on Wednesday the 19th of June. And see here the G & J East, Strathalbyn SA EOFY Auction on Thursday, the 20th of June.

National Cattle prices: EYCI 596 (-13), WYCI 592 (+72), Feeder Steer 323 (-6), Heavy Steer 288 (-9), Processor Cow 215 (-5). National Sheep prices: Trade Lamb 716 (+6), Heavy Lamb 709 (-2), Restocker Lamb 610 (+8), Mutton 381 (+29). Goat prices: 180 (NC). All prices are up until Friday, the 14th of June, and are cents/kg. Ranges are from a week ago. Source MLA.

Today's Trends - Sales trends included Clover Seed, Kelpie Pups, Wheat Straw, Vetch Hay, Fuel Tanks, Fuel Bowsers, Feed Oats and Urea.

End of message

Dwain Duxson
P - 0427 011 900
E - [email protected] 

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