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Farm Tender Daily
Daily 438 - Does Ag need a rebrand?
Farm Tender Daily - All the news from Wednesday, the 6th of March, 2024.
By Dwain Duxson - Click here to go to the Farmer Tender website.
Does Ag need a rebrand? - On any one day, we can get anywhere from 15 to 30 replies a day from this newsletter and The Farmers Club one. All are fantastic through provoking replies to a subject we have written about.
One Farmer wrote in wanting to ask me to ask each speaker this question. Does Australia Ag Need a Rebrand? My intention was to do that, but for some reason, we got so into the conversation that we didn't have any time left.
It's a good question because, as Farmers, we have spot fires coming at us left, right, and centre. And these spot fires are coming from people that don't understand Ag. We wrote a few weeks back about how most of us are exhausted trying to tell non-farming people our Farming stories. We're just not getting any cut-through.
So, do we need to think more of ourselves as a sporting code trying to fight for as many participants or eyeballs as possible? Ag is Ag; there is no other Ag, so we have no competition, and that might be part of the problem. But if we change our mindset and treat ourselves like a sporting code where they have shitloads of competition, then we might have a chance of recruiting some to our corner. That could mean a rebrand, or it could be something else. Do you think Ag needs a rebrand? Reply to [email protected]
The Farmers Club headlines - Our 3 topics tomorrow are:
1) Helping the young one in Ag. It’s important.
2) Are we doing succession wrong? Let’s look at alternatives.
3) Hydraulics, good but not so good.
Plus more. Join here for free or email reply “Yes”, and I will add you to the newsletter.
Check out Mobble - Mobble operated in the Farm Management software space. They have a 21-day free trial going right now. Take a look here.
Today's Trends - Sales trends included Air Seeders, Tractors, Air Carts, Fert Silos, a Bale Baron, Grader Board, Disc, Tyres, Dolly’s Oats, Headers, Barley, Colour Sorter, Skel Trailer, Fuel Trailers, Wheat Seed, and Urea
End of message
Dwain Duxson
P - 0427 011 900
E - [email protected]
What was listed today.
What was sold today.